myoutfit.co.uk - VinnyAndCo
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Consultancy, Strategic Marketing For Key Trading Periods
About This Project

The problem:

myoutfit.co.uk are a brand new UK based, Men’s online fashion outlet. Launched in Summer 2017, the ambitious startup had an all-new website, shelves full of stock but no traffic and no strategy in place for the busiest trading period of the year.

The Brief:

3 month website re-launch campaign focusing on three key trading periods, kicking off pre Black Friday, through to December and January sales. Designed to maximise traffic, revenue and brand awareness.

We focused on paid search across Adwords and Bing, including display advertising, Facebook and Instagram ads, as well as email marketing and list growth.